According to Business Statistics, less than 68% of small businesses have a website and for the few businesses with a website, only a few of them get to maintain it.
23% of small business websites get updated every year it’s not easy building a website & even maintaining it. There are freelance web developers online who can easily handle a web design project, however, the skilled ones don’t come cheap and certainly, no one would want to hire the service of a newbie, they could easily ruin your project.
Even if you finally get a professional freelance web developer to handle your website project, it could take long before the project is complete. Freelancers are usually not usually fast especially if they are in high demand.
You can decide to do it yourself as a business owner but here lies the problem, Building a fully functional and responsive website that consumers would love to engage with requires a lot of experience and research too.
You have to research & draw a good layout for the website, get the beautiful colors and very attractive images, write a compelling website copy, all of these takes time & require a lot of expertise. This is why many small businesses simply avoid having one created.
One the on the other side for those that finally gotten the means to have a great working site pieced together…they have no clue how to get this in front of their customers to have it benefit having one to begin with.